About

Background

Craic is a print and online image-based publication exploring heritage, identity and culture in Northern Ireland. The magazine was founded in April 2022 by Irish image-maker James Robinson.

Robinson oversees the platform's management and operates primarily as an Editor. He is heavily involved in the editorial process of the magazine. This includes image-making, styling, and art direction - often drawing inspiration from humour, costume, sports and his rural upbringing.

In 2024, James was named as part of the Dazed100, a list of people shaping global youth culture. Craic was described as ‘sidestepping easy clichés around the complex history of the North, instead acting as a vehicle for its rich visual lexicon, humour and the energy of a new generation’.

Where to find us

Craic is proud to be stocked at IDEA Books, GOOD NEWS Soho, The Photographer's Gallery, The Library Project, Belfast Exposed and Photo Museum Ireland.

The National Library of Ireland in Dublin has all four editions of Craic in their Northern Ireland Photography collections.

Craic can be found in the Bibliothèque Kandinsky, in the Pompidou Centre in Paris, France.

Other galleries and museums who have acquired copies include REFERENCE POINT, Whitechapel Gallery and Bower Ashton, UWE Bristol.

Press & Partnerships

We have previously teamed up with AVA Festival in 2024 to celebrate their 10th anniversary and again in 2025 in partnership with Queer North Archive.

Craic has additionally been subject to numerous press features including mentions in the Guardian, DAZED and creativity platform, It's Nice That.

"Craic Magazine is an anarchistic, tongue-in-cheek ode to Northern Ireland" - It's Nice That

"Craic is the independent zine painting a modern portrait of Northern Ireland" - 10 Magazine

"6 things to see at this year’s Bound Art Book Fair" - DAZED

"Where to Eat, Drink & Experience Culture in Belfast, By Craic Magazine's James Robinson" - SERVICE95

For any partnerships, press or advertisements please use the contact form on the website.

Book Fairs & Events

Craic has proudly exhibited at the following art book fairs:

Paris Ass Book Fair, Palais De Tokyo (2024, 2025), Bound at the Whitworth, Manchester (2022, 2023, 2024), Inventory Projects at Cromwell Place (2023).

Craic has been involved a number of talks and showcases including Output in 2025, Ireland's largest one day music conference.

James has taken part in panel talks with Guzzle magazine and AVA Festival, in addition to delivering presentations to number of creative studios and universities in London, Belfast and Dublin.

Socials

Our only official forms of social media are Instagram and TikTok.